Premium Interior and Exterior Primers

Benjamin Moore® Fresh Start® primers are the first step to a complete premium painting system that is designed to maximize the performance and longevity of a Benjamin Moore® topcoat. These primers:

  • Ensure the topcoat adheres firmly
  • Boost the topcoat's hiding power
  • Prolong the life of the paint job
  • Ensure uniform topcoat color and gloss level
  • Are specially formulated for superior performance on any type of substrate
  • Can be tinted when using a deeper color finish coat to achieve a uniform look and reduce the number of topcoat applications
100% Acrylic Primer Offering:
  • Benjamin Moore Fresh Start® 100% Acrylic Superior Primer (046)
  • Benjamin Moore® Fresh Start® All Purpose 100% Acrylic All-Purpose Primer 023
  • Benjamin Moore® Fresh Start® QD-30 Stain Blocking Primer 202
  • Moore's® Masonry Sealer 066
  • Moore's® Acrylic Masonry Sealer High Build 068
  • Features

    • Provides a total latex system, offering excellent resistance to blistering on new construction
    • Easy to apply
    • Excellent hiding and leveling properties
    • Excellent adhesion even over chalky surfaces
    • Quick dry
    • Spatter resistant
    • Minimal odor
Alkyd Primer Offering:
  • Benjamin Moore® Fresh Start® Alkyd All-Purpose Primer 024/C024
  • Benjamin Moore® Fresh Start® Alkyd Enamel Underbody C217
  • Benjamin Moore® Fresh Start® Moorwhite Penetrating Primer 100
  • Moore's® Alkyd Masonry Sealer 285
  • Benjamin Moore® Fresh Start® Fast Dry Exterior Primer 094
  • Features

    • Blister resistant
    • High hiding
    • Excellent adhesion
    • Quick dry
    • Enamel holdout
    • Sandable
Premium Primers Are Recommended For:

Interior Surfaces: Use on previously painted surfaces or as an undercoater or sealer on wood, plywood, ceiling tile, Formica®, Masonite®, ceramic tile, and cured plaster. Excellent as a sealer and primer under new wallcoverings and can also be used as a primer coat over existing wallcoverings.

Exterior Surfaces: Use on new or previously painted wood, aluminum, hardboard and vinyl siding, shingles, shakes, cured concrete, masonry, brick, and ferrous metal surfaces.

For more information, MSDS, and TDS visit www.benjaminmoore.com


Benjamin Moore & Co
101 Paragon Drive
Montvale, NJ 07645
Tel: 201-573-9600
Email: info@benjaminmoore.com
Website: www.benjaminmoore.com